If you build it they will not come!

 

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I enjoyed an interview with Ryan Holiday today.  He talked about the creative process. We all love to create, but the marketing, not so much. Just because “you built it” doesn’t mean “they will come.”

His take is: Making the Work is 50% Marketing the work is 50%–Two separate marathons. 

When we choose the life of writing, we want to write. We have to write like we have to breathe. Marketing is a time-suck and we resent it. But when we become authors, we also become authorpreneurs. 

He quotes Elon Musk: Being an entrepreneur is like eating glass and staring into the abyss of death. 

Every day I sit down to write/market/blog/learn/improve my skills, I need to organize that day. I need to watch the time sucks–we all know what they are–FB, Twitter, Huffington Post, email. I write the schedule and set a timer to make sure I’m following it!

I’ve added a few more Elon Quotes.

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Do you agree?

Let me know what you think in the comments and feel free to share.

#amediting a JET-Reborn. New Release January 2018

 

 

 

2 thoughts on “If you build it they will not come!

  1. amanvoice says:

    Yes it’s right that we want to create something new but you know about the nature of human,we are not capable to accept any new things in a short time period,we need to some time to accept the change,and in marketing we built to sell not to show.

    Liked by 1 person

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